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Cracking The Caregiver Conundrum

Momentum is designed for you to hit the ground running when it comes to caregiver recruitment and retention in the home care industry. 

Ready to Attract & Retain More Caregivers?

Steve "The Hurricane" from Hurricane Marketing Enterprises and Anne Lise Gere from Gere Consulting have teamed up to provide you the SOLUTION TO FINDING MORE CAREGIVERS.

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Numbers Don't Lie

Recruiting statistics and percentages from application to interview, through orientation, and beginning work for the agency

  • Lesson 1.1 Introduction
  • Lesson 1.2 What If I Increase Recruiting Alone?
  • Lesson 1.3 Retention Is Everything 
  • Lesson 1.4 What Does a Caregiver Generate

All about Recruiting

Uncover the best referral sources that exist when it comes to traditional and non traditional strategies.

  • Lesson 2.1 Outside the Box Thinking 
  • Lesson 2.2 Schools 
  • Lesson 2.3 Newspapers   
  • Lesson 2.4 Referral Source and Power Partners 
  • Lesson 2.5 Flyers 
  • Lesson 2.6 Employee bonus 
  • Lesson 2.7 Hot List/ Recruiter Bonus

Cracking the Caregiver Code

Understand your Target Audience. Tailor Ads to Meet Needs & Wants.

  • Lesson 3.1 Intro the Labor Market
  • Lesson 3.2- Recruitment, How to Attract Better Applicants
  • Lesson 3.3 Attraction- Advertise Your Jobs
  • Lesson 3.4 Attraction- Use Your Existing Caregivers to Recruit family friends
  • Lesson 3.5 Attraction- Recruit in Your Local Community
  • Lesson 3.6 Selection- From Application Job Offer
  • Lesson 3.7 On-Boarding- Orientation and more

Build a Retention Tool Box

Create systems & identify roles within office staff to specifically focus on retaining caregivers

  • Lesson 4.1: Introduction to Building Your Retention Tool Box 
  • Lesson 4.2: Business Case 
  • Lesson 4.3: W.O.R.K + Wage 
  • Lesson 4.4 Supervision + Match Caregiver & Case
  • Lesson 4.5: Communication 
  • Lesson 4.6: Mentoring + Training

A Day In The Life Of A Caregiver

Understand what a Caregiver does & how important they really are to the business

  • Lesson 5.1 Introduction to A day in the Life of a Caregiver
  • Lesson 5.2 Caregiver Training 
  • Lesson 5.3 Start-Up
  • Lesson 5.4 Caregiver Career Path

Caregiver Management

How to incorporate 20 hour minimums

Roles and responsibilities of a scheduler and recruiter.

  • Lesson 6.1 The 20 Hour Minimum: Untangle the Caregiver Web 
  • Lesson 6.2 Caregiver Coordination 
  • Lesson 6.3 Managing The Caregivers 
  • Lesson 6.4 The Internal Role
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Live Training Classes

6 LIVE training sessions with Steve "The Hurricane" and Anne Lise Gere.


Homework assignments each week that directly correlate to attracting more caregivers

Final Exam

PLUS, a Final Exam to ensure you understand all of the facets of the course

Free Conference Ticket

FREE Ticket to our famous Hurricane Home Care Event!

Frequently Asked Questions 

Will this work in my territory?  

  • Yes, no matter where you are everyone's main challenge is to find more reliable Caregivers. This is where we come in.  

Who should enroll in Momentum?  

  • We work with Private Pay Home Care Agencies, Home Health, and Hospice organizations. Basically, if you hire and manage caregivers, Momentum is for YOU! 

How do I get started?  

  • Purchase by clicking on the button above. If you have questions, then schedule a call RIGHT NOW! 848-444-9865